Victory over Wear and Waste! Carhartt advertisement (1944)

Ad copy reads:
“Carhartt’s famous Master Cloth work clothes meet war time needs with the same high quality and comfort fit that have spelled extra value for America’s workers for over a half century. There’s victory, too, in every Carhartt work front uniform- victory over wear and waste! You can always work in extra comfort when you work in Carhartt’s. They’re built roomier and really fit – backed by three generations of the Carhartt family … a family that has stood squarely behind American labor for over 50 years.”
Found in Popular Science Magazine, June, 1944.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: